Lego Walls make Tactile Campaigns
Take a look at ReThink's lego wall. This is awesome!
If you think about the hop-skip-and-a-jump, it's not much of a surprise that their campaigns involve a very tactile presence. i.e:
- Molson Canadian Passport Fridge
- A&W Back to the streets
- Uber breathalyzer
- Coast Capital Savings - "where the wild things are" puppet like costumes
- Coors Light Slip and Slide