Lego Walls make Tactile Campaigns

Take a look at ReThink‘s lego wall. This is awesome!

1-T2wlVmB0FSsWjVO5EMDDHg

If you think about the hop-skip-and-a-jump, it’s not much of a surprise that their campaigns involve a very tactile presence. i.e:

  • Molson Canadian Passport Fridge
  • A&W Back to the streets
  • Uber breathalyzer
  • Coast Capital Savings – “where the wild things are” puppet like costumes
  • Coors Light Slip and Slide

Fuck the Fancy

It’s time to get back to basics. I think I was hiding behind the “design” – like being insecure in an awesome suit. You can fake it till you make it, sure. But I’ve been doing this long enough, That I shouldn’t have to fake it.

And here we are, wordpress theme twenty-sixteen. No need to be fancy. It’s good. It does the job. It’s the content that matters, not how many fancy columns and boxes I put everything in.

He’s on the quiet side

Back from the honeymoon. And feeling silent. Not much tweeting, not much sharing. Sitting in a little cocoon, I think. I might be waiting, searching for something next. Not sure exactly what it is, but I know it’s stewing in the fallow.

“The life of a creator is not the only life nor perhaps the most interesting which a man leads. There is a time for play and a time for work, a time for creation and a time for lying fallow. And there is a time, glorious too in its own way, when one scarcely exists, when one is a complete void. I mean / when boredom seems the very stuff of life.”
– Henry Miller