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Came across this on Alan Meckler’s Blog. It’s an interesting theory of the future and what could happen. It’s got a pretty freaky undertone, especially when Seth posted this.

Sure makes me wonder about the integrity and truth behind the future of all information, not just blogging. What year is this…1984?

[Update: Guess I should be paying more attention. There is a Blogging, Journalism & Credibility Conference going on. Nice.]

A sweet linux “switch” ad.

“When you’re holding the moon for ransom you value stability in an application”

ver at Worthwile, David Weinberger wrote the best play. It sheds light into the marketing minds behind those in depth phrases that mean so much yet nothing at all like

“Autonomy is the leading provider of software infrastructure that automates operations on unstructured information.”

That does wha??

Before I started down this path of computer and internet enlightenment, do you know what the most confusing product was for me? Oracle. Yeah that big giant of a company. I knew it had something to do with computers but what the hell was it? I would see these commercials that say “we use Oracle”, and “Less down time with Oracle”, but for the life of me I had no clue as to what that meant. When I found out it was a really powerful Database, I remember saying aloud “oh, that’s it?”

Marketing for the internet seems to be like a blackhole. It’s this complete void where only Stephen Hawking of the computer world could possibly come up with a way to make it make sense to the masses (note: there needs to be a “brief history of time” for the computer world and not another “Dummy” book). You’d think that to make the rest of the world understand, companies would hire individuals to their marketing department with these kinds of insights. But instead, from my experience, most companies (that is not fortune 500) have people writing about their product that probably have to call the I.T. line every time they open up attachments that say “click me” and wonder how they got a virus.

When talking to IT people, hire IT people to do it!

But there is a warning! They need to be able to talk to the masses, and not D&D freaks talking to other D&D freaks (no insult intended by the term “freak”, it’s just I never understood the whole thing). IT and marketing need to be a dynamic duo with lots of “BAM”s and “WHAM-O”s (because let’s face it, chances are the 2 people will fight…a lot). As was pointed out by Steve Yastrow on Tom Peters’ site the detriment could be you get phrases like:

“Our CEO is a bigger geek than their CEO”

Which for some is amusing, and might be something to be proud of but for others…? Is that your market or just the people you like?

Well, this morning I had a chance to catch up on some blog reading. When you’ve got so many subscribed, it’s easy for the unread ones to pile up. And this morning it seemed that every post I was reading had some mention to a novel: Blink. So I used it as a sign and went out to purchase it. And I’m glad I did. I’m half way through already, and it’s a page turner into the unconscious mind. And now posts like Tom Peter’s “Eye Sparkle Factor” make so much sense.

Steve Pavlina is easily running up the list in my favourite blogs. Why? Because
with an easy (and yet not easy at all) technique he helped me find my life’s
purpose in about 40 minutes.
Sure, his title says 20 minutes, but you’ve got to have all your personal baggage
in check if you want to reach that kind of speed. And sure enough, as the warning
went, when I was done I was bawling my eye’s out. Ya, I’m man enough to admit
that I was bawling like a kid who lost their first pet. It wasn’t pretty. Even
copying and pasting this little phrase brings a little tear to my eye, which means
I was successful.

To be at home with my head in the clouds and music in my heart

“Discovering your purpose is the easy part. The hard part is keeping it with you on a daily basis and working on yourself to the point where you become that purpose.”

Oh boy!